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Road Running Shoes • July 12, 2022

Join Us and Asics at The World Athletics Championships!

asics worlds logo

What You Need To Know

  • We’ll be in Eugene from July 15-19
  • We want you to join us at any of the free events we’ll be hosting
  • Also, do not miss out on the Asics Uplift 5K
  • Did we mention we’re ready to party?

It may come as a surprise that we, the elite team of athletes here at Believe in the Run, will not be running any of the events at the World Athletics Championships taking place over the next couple weeks in Eugene, Ore. We wanted to give the rest of the world’s athletes a time to shine, so we decided to not try out (you’re welcome, Sara Hall).

That said, we will still be running– a lot. And we want you to join us. But these aren’t just any group runs. These are specialty events hosted by Asics, featuring some of your favorite runners like Kofuzi, Deena Kastor, New Gen Track and Field, and yours truly. The Asics Van will be there and we’ll have shoe demos featuring the Asics Magic Speed 2 and the much-awaited Asics Novablast 3 (hell, even I haven’t run in that shoe yet). Each event has something special, from post-run breakfast to after-parties, so if you’re within a 24-hour drive or flight you should probably fight tooth and nail to get there.

Save these dates (and join our Strava Club where we have all the events listed as well).

Friday, July 15 | GROUP RUN

Where: Eugene Running Company, 116 Oakway Center, Eugene, OR
What: Kick off World Athletics Championship week with a group run featuring the Asics Van (which just drove cross country!). See some of the upcoming designs and colorways of Asics running shoes, try some on, run with us, have a great time.
Who: Us and Asics
Cost: FREE

Saturday, July 16 | GROUP RUN

When: Saturday @ 8:00 a.m.
Where: Asics Uplift House, 1941 University St, Eugene, OR
What: Group run from the Asics Uplift house, followed by a full breakfast! We’ll also have demos of the long-awaited Asics Novablast 3 and Asics Magic Speed 2
Who: Us, Kofuzi, New Generation Track and Field, Asics
Cost: FREE

Sunday, July 17 | ASICS UPLIFT 5K

When: Sunday @ 6:00 a.m.
Where: Autzen Stadium, 2700 Martin Luther King Jr Blvd, Eugene, OR
What: Run in the footsteps of the world’s most elite athletes as we start right after the men’s marathon on the same course. With your registration, you’ll receive an Uplift Oregon 5K race t-shirt, bib, and exclusive access to our post-race celebrations.
Who: Us and Asics
Cost: $50 (save $10 by using code WCH22OREGON)

Register Here

Tuesday, July 19 | GROUP RUN

When: Tuesday @ 8:00 a.m.
Where: Asics Uplift House, 1941 University St, Eugene, OR
What: Group run hosted by BITR & Kofuzi with special guest Deena Kastor
Who: Us, Deena Kastor, and Kofuzi
Cost: FREE

Hope to see you there!


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