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The Drop Podcast • July 8, 2024

E274 | Simon Lockett, Global Category Manager of Adidas Ultraboost

simon lockett, adidas

ABOUT EPISODE 274

The Adidas Ultraboost is a legend, and legends never die. The newest edition is coming soon, and Thomas and Robbe talk with Simon Lockett about the newest updates, what it’s like to manage such an important model, and how to market a shoe to different regions of the world.

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E274 | Simon Lockett, Adidas

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