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Cubitts and Soar release their new sunglasses collaboration
Custom RiPel™ ZEISS shield lens, ultralight titanium skeleton, total 10 grams of weight
February 27 for $313 USD
Optimized to shed every gram without compromising strength (photo courtesy of Soar)
In the world of performance running gear, innovation is everything. When two brands at the top of their respective industries come together, the result can redefine expectations. That’s exactly what has happened with Cirrus, the latest offering from Cubitts, a modern spectacle maker, and Soar, the high-performance running apparel brand. With a shared commitment to precision, durability, and design, they’ve introduced an ultralight, technical running sunglass that might just be the most advanced on the market.
At just 10 grams, Cirrus is a triumph of engineering, crafted with an ultralight titanium skeleton that took 18 months to perfect. The frame started at 22 grams, but through meticulous refinement, Cubitts and Soar shaved off every unnecessary gram while maintaining strength and durability. The result? A pair of sunglasses that feel almost weightless.
Beyond its lightness, Cirrus is built with ergonomic precision. The frame’s contoured design ensures a snug, stable fit, even under intense movement. The crosshatched nose pads provide additional grip, while the flexible beta titanium temples– inspired by the work of Constantin Brâncuși’s Bird in Space– adjust seamlessly with motion.
Designed for the toughest running conditions, Cirrus is engineered to stay put and feel natural, no matter the challenge.
Great running sunglasses need to do more than just stay in place—they need to provide exceptional clarity and protection. Cirrus features a custom RiPel™ ZEISS shield lens. This high-performance lens blocks harmful UV rays while resisting scratches, smudges, and moisture, ensuring runners have uninterrupted visibility in all conditions.
Tim Soar, founder of SOAR, describes Cirrus as “a paradigm shift in running sunglasses.” For him, the sunglasses are more than just another product; they mark a new way of thinking about performance eyewear. Similarly, Cubitts founder Tom Broughton calls Cirrus the “pinnacle of performance and design. ” It is a lightweight frame that allows runners to perform at their best while looking effortlessly stylish.
The Cirrus releases on February 27, 2025, and will be available online through Cubitts and SOAR and in Cubitts stores in the UK and the US. You can pick it up by using the shop links below.
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Alfredo is a runner, writer, creative director, and cultural analyst based in Berlin. After years as a casual runner, his move to Berlin transformed his running into a vital practice for mental health and a source of tranquility during cold, early morning runs. His interest in clothes comes from uniforms and sportswear, combined with a love for innovation and research—which might explain why he meticulously charts his winter running gear.
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